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Posts about Customer Churn

Churn prediction in financial companies: How to get started



Satisfied customers are the foundation of most businesses. They generate a steady stream of income and are more open to upselling. At the same time, studies show that it costs five times as much to acquire a new customer as it does to retain an existing one. Therefore, it is important to focus on ho...

How to get from Customer Churn to Customer Retention


Your customer data can tell you a lot about which of your customers might be about to leave you but how much does it actually take? What specific information do you need in order to make a prediction of Customer Churn?